Web Design Philosophy 101
Standards, Simplicity, and Style

As the internet continues to grow, so do the expectations of the viewer. There is nothing more frustrating than trying to use a poorly designed website, and an unprofessional look can mean the difference between sales, return viewers and general reputation.
At elementfortytwo, the design philosophy is simple. We believe that good web design requires more than just fancy graphics. Good web design is the end result of being web-standards compliant, writing clean and correct code, and above all, putting your message first.
Being web standards compliant means that your site will display correctly for the maximum number of people. It also gives you a product that will not be out of date in a few months due to changing browser technologies or people accessing the content through different devices (i.e. via smartphone or other mobile device).
Secondly, proper HTML authoring techniques are important because they make it very easy forĀ us or anyone else to change any part of your website. If in the future you decide you need some new type of functionality, it can be added quickly. This means reducing costs and downtime for you and your organization.
Finally, we design around the concept of progressive enhancement. That means we start with your message at the core of our design. Then we build a professional and appealing presentation around it. Only then do we add in the “bells and whistles” of the internet. By keeping your content the focus we are able to deliver your message effectively.
By following these standards, we will build you a site that will last even as the technology changes. We are passionate about our trade and offer an extremely high standard of design for an affordable rate. We hope to hear from you so we can discuss what a website built by us can do for you.